Trusted by Audio Networks for 30+ Years
Counterpoint powers airtime, podcast, digital, and sports advertising in one unified platform, bringing sales, scheduling, distribution, billing, and performance together for audio networks.
Explore how each part of your operation comes together.
Powering reliable, scalable advertising operations. Managing millions in revenue with accuracy, transparency, and control.
4.9/5
From 2k+ reviews
Services for excellence
From platform hosting and user training to process optimization and custom development, Counterpoint services provide the foundation to scale your network with confidence — with proven integrations across leading airtime and digital systems, and the flexibility to extend as your needs evolve.
Product Lineup
Built for how audio advertising actually runs. Create proposals, manage inventory and scheduling, handle billing and affiliate operations, and track performance — with dedicated systems for Traffic, Affidavits, and Digital tools including Programmatic Sales and real-time metrics.
Contact
Connect with our team to explore how Counterpoint services can support your operations — from integrations and training to custom development.
“Switching to Tether streamlined our operations overnight. Meetings are shorter, tasks are clearer, and our team finally feels aligned around the same goals.”
Sophia Reynolds
Head of Operations at Brightwave
“Switching to Tether streamlined our operations overnight. Meetings are shorter, tasks are clearer, and our team finally feels aligned around the same goals.”
Marcus Bennett
Director of Marketing
“Switching to Tether streamlined our operations overnight. Meetings are shorter, tasks are clearer, and our team finally feels aligned around the same goals.”
Christopher Johnson
Team Lead, Horizon
“Before Tether, onboarding new hires was a headache. Now, training modules are automated, progress is tracked in real time, and new team members feel productive within days instead of weeks.”
Ethan Ramirez
Director of IT
Counterpoint is an end-to-end workflow solution designed for audio networks and broadcasters. It manages the entire operational pipeline including ad sales proposals, traffic and scheduling, affiliate tracking, billing, receivables, and proof of performance in one integrated system.
Counterpoint is used by audio networks, radio stations, podcasters, and broadcast groups across the industry. Over 10,000 affiliate radio stations rely on Counterpoint for log information and affidavit submissions, with millions of airtime spots trafficked each week through the system.
Counterpoint helps networks streamline complex operational workflows by:
Managing advertising proposals and contracts
Scheduling commercials and managing inventory
Tracking affiliate compliance and spot delivery
Automating billing, receivables, and collections
Providing detailed reporting and proof of performance
The platform reduces manual work, improves operational accuracy, and speeds up turnaround across network operations.
Counterpoint offers a suite of integrated products designed for network operations:
Each module can be used independently or bundled together for a complete workflow solution.
Yes. Counterpoint was designed with scalability in mind and supports:
Unlimited users
Unlimited networks, stations, spots, and orders
Distributed teams working remotely
High-speed data access and reporting
This makes it suitable for both small networks and large multi-station organizations.
